[Client Impact]

Selecting 2K+ Young Agripreneurs Across Kenya

[Client Impact]

Selecting 2K+ Young Agripreneurs Across Kenya

Client

ENABLE Youth

Location

8 Counties

Duration

-
Overview

ENABLE Youth Kenya is a national programme financed by the African Development Bank and the Government of Kenya, designed to build youth entrepreneurship in agribusiness. ACAL was engaged to recruit and select 2,080 youth incubatees, the cohort entering the programme’s incubation and acceleration pathway.

2,080 incubatees selected for a national agribusiness incubation and acceleration programme

Selection delivered across eight regional centres covering every part of the country

Psychometric assessment applied to test entrepreneurial aptitude, not just academic qualification

Gender parity target of at least one third of either gender built into the selection design

Client Context

Kenya’s agricultural sector faces two linked problems: youth unemployment among college and university graduates, and an ageing farming population with a succession gap across agribusiness value chains. ENABLE Youth Kenya was designed to close that gap by treating young people as prospective agribusiness owners rather than job seekers.

The programme supports skill acquisition, incubation, acceleration, and business development through Youth Agribusiness Incubation Centres, helping young people become owners of profitable agribusinesses. Because incubation depends entirely on who enters it, selection was the investment decision that shaped every outcome to follow.

The Challenge

Selecting 2,080 incubatees from a national applicant pool required different assessment criteria for start-up-stage incubatees and accelerated youth agripreneurs with ventures ready to scale. The process had to guarantee transparency, fairness, efficiency, and a gender target of at least one third of either gender.

The deeper challenge was predictive: academic qualification is a poor predictor of entrepreneurial success. The selection process needed to identify genuine aptitude and interest consistently across eight regional centres, so candidates assessed in Coast were measured on the same basis as candidates in Nyanza.

Our Approach

ACAL designed selection to test entrepreneurial potential rather than credential, operationalising the programme’s criteria into screening methods, psychometric assessment, centralised shortlisting, and regionally delivered interviews. Retention was treated as a design objective from the start.

Screening methods built on the programme’s selection criteria

Psychometric assessment of entrepreneurial aptitude

Centralised shortlisting with regional interview delivery across eight centres

Selection designed for retention through the full incubation pathway

Solution Delivered

ACAL delivered the complete recruitment and selection process for 2,080 incubatees: screening and shortlisting against programme criteria, psychometric assessment of entrepreneurial aptitude, and interviews across eight regional centres spanning Central, Coast, Eastern, Nairobi, North Eastern, Nyanza, Rift Valley, and Western Kenya.

The result was a cohort selected on aptitude and interest rather than credential alone, divided between standard incubatees at start-up stage and accelerated agripreneurs ready to scale, while meeting the programme’s gender parity requirement.

2,080

Young Agripreneurs Selected

2,080

Young Agripreneurs Selected

8

Regional Centres Covered

8

Regional Centres Covered

33%

Minimum Gender Representation

33%

Minimum Gender Representation

AfDB

Programme Financier

AfDB

Programme Financier

Impact

The selection placed 2,080 young Kenyans into a structured pathway toward agribusiness ownership, each entering incubation or acceleration with business development support behind them. For a programme whose purpose is enterprise creation, the cohort is the asset every subsequent investment is built around.

Running interviews across all eight former provinces meant the opportunity reached young people in North Eastern and Coast on the same terms as those in Nairobi, rather than concentrating places among candidates able to travel to the capital. Assessing entrepreneurial aptitude at entry also addressed the costly risk of disengagement later in the incubation pathway.

Key Takeaways
In enterprise programmes, selection is the investment decision

Everything an incubation programme spends is committed when the cohort is chosen. Treating selection as administrative screening ahead of the real work inverts where the value actually sits.

Credentials do not predict entrepreneurship

Academic qualification measures something real, but not necessarily the aptitude or demonstrated interest enterprise programmes need. Testing those qualities systematically is a better predictor of who will still be building a business two years later.

National programmes need national selection infrastructure

Delivering assessment across eight regional centres costs more than centralising it in Nairobi. It is also the difference between a national programme and a capital-city programme with national branding.

How We Helped Clients Grow Smarter

How We Helped Clients Grow Smarter

How We Helped Clients Grow Smarter

Change the Game

Work with Experts to Change the Game

Work with Experts to Change the Game

40+ major programmes delivered

100% project completion rate

GCF accredited · One of 54 worldwide